Super Cruise expanding across Cadillac lineup and other GM brands

General Motors C.. is expanding the use of its high-tech Super Cruise system, which allows drivers to drive hands-free on the highway in the Cadillac CT6 to the brand’s entire lineup starting in 2020 and later to other GM brands. 

Super Cruise is “a feature that customers routinely come into dealerships asking about, shopping for, and specifically ordering,” Mark Reuss, GM’s product chief said, “making it available in every Cadillac on the showroom floor just makes sense.”

Cadillac is also rolling out V2X communication technology in a “high volume crossover” by 2023. Cadillac just revealed its first-ever compact SUV, the XT4, at the New York auto show in March. 

V2X is an industry term for “vehicle to everything” communication. It’s thought to be the next step in automotive safety systems, allowing a car to communicate with everything from infrastructure to the smart phone in a pedestrian’s pocket. 

“Cadillac is proud to be the leader for the company’s innovation, Steve Carlisle, Cadillac’s new president, said in a statement. “Groundbreaking technologies like these continue to provide unparalleled comfort and convenience for our customers.”

Super Cruise debuted on the 2018 Cadillac CT6, designed to fight Tesla’s Auto Pilot system and marking the first driver assist system to use precision LiADR map data and real-time cameras, sensors and GPS to guide the vehicle. 

The system is also more conservative than Tesla’s system, using facial recognition to monitors the driver’s attentiveness. If a driver is completely unresponsive, the CT6 will come to a controlled stop and OnStar will alert rescue personnel. Super Cruise requires an active OnStar service plan with emergency services.

GM Cruise has been developing self-driving Chevrolet Bolts, known as Cruise AVs, in San Francisco since 206. GM debuted its production ready Cruise AV without a steering wheel or pedals ahead of the Detroit show in January.

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